We help our clients create innovative solutions to complex business issues that create value, achieve break-through performance and help differentiate our clients from their competition.
Our focus is on developing workable solutions as early in the consulting process as possible in order for our clients to benefit from our advice without delay.
• John Wiley & Co. • TA Associates • Reed Elsevier • Hewlett Packard • Wolters Kluwer • Barnes & Noble • Simon & Schuster • Cengage • Pearson • Book Industry Study Group (BISG) • R.R. Bowker • Courseload • Cahners Magazine Group • Book Data Services • iUniverse • Klopotek AG • AARP • Edgewater Technologies • Learnetic • InterPublic Group • e-Pub Direct • Ogilvy • Organic Media • Penguin Publishing Group • Museum of Fine Arts, Boston • Next Media (Hong Kong) • Gruner + Jahr • Abercrombie & Kent • Suite101 • Olive Technology • The Beckway Group • Fremont Macanta • TechPar Group • Greyhouse Publishers • American National Standards Institute (ANSI) • American Psychological Association • American Library Association
We deliver business strategy solutions for publishing, media and information companies and other media-related companies looking to leverage their unique market positions.
Strategy Development and Execution
Information Media Partners will help you define a workable strategic planning process as well as business opportunities for action. Our approach is progressive, starting with a clear understanding of your current environment including products, competitive positioning, organization and financial situation. We also work together with you to define, as closely as possible, the end state representation — where you would like your business to be. In the end, we build a strategy program designed to bridge the gap between your current position and your ideal environment.
Information and publishing/media companies have long understood the value of ‘content’ since it defines the publishing and information industry. With divergent user expectations and multiple access points for content usage/engagement, media companies must develop content management and creation strategies that allow them complete control and unlimited flexibility.
Information Media Partners can help publishers document existing content management strategies and will recommend changes to support their goals. Often, this process requires strategic thinking about how the publisher wants to engage their target market in the use of their content.
Many publishing companies are saddled with legacy technology which cannot support their desired business goals. Our experience in technology consulting and software development, specifically in the publishing segment, gives us a unique set of skills to help our publishing clients. We have conducted global-scale technology capability reviews as well as vendor-specific application software evaluation.
Information Media Partners has direct experience working with companies that face challenges in creating technology environments, staffing and partnerships to support their business strategy.
Annual Publishing Technology Market Survey
Our proprietary report sets out the parameters for evaluating which software providers publishers and media companies will want to look at as they make new technology investment decisions. Technology investment is a significant undertaking for any company regardless of size or sophistication, and our report provides a framework for identifying the best options for your business. We have conducted more than 30 in-depth interviews with the leading software providers in this market to help you understand each company’s product offering and capabilities. This report and our consulting support will help you make better, more informed decisions about your technology requirements. More information.
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